ABOUT ME

As a media maven with a deeply rooted interest in integrated marketing communications, my expertise stems from my passion to share creative content virtually through social media platforms. Graduating from Syracuse University with a bachelor’s degree in Writing and Rhetoric and a minor in Marketing, I have gained media experience in a series of competitive industries. With a personal and professional interest in the media landscape, I enjoy staying digitally connected by keeping up with industry trends and emerging platforms. Throughout my career, I’ve learned how to successfully implement media strategies and content marketing through social media practices and brand awareness. 

For the past four years, I have been working as the Creative Marketing Associate and Social Media Manager for The 100s Pilates. In this role, I have been executing and creating content for all media accounts as well as implementing an integrated marketing communications strategy. As the Social Content Associate at Ralph Lauren, I strategized social content for global campaigns across platforms and analyzed social data to inform brand strategy. During my time at Jungle Creations, I curated viral content for the company’s flagship brands, generating millions of daily views along with optimizing performance across channels. 

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With the ever-changing social media landscape, my mission is to continue to pursue my passion in media and marketing. When I am not working, I am continuously pursuing writing and digital photography. Some of the

images I've taken, have been featured online and reposted by several different influencers and lifestyle companies. My extensive media knowledge and goal-driven mindset continues to excite me for my bright future.

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